There are few things in life more frustrating than watching your dog or cat struggle with chronic discomfort, that constant, relentless scratching, the endless paw licking, the recurring ear infections, or the unpredictable tummy troubles. If you’ve narrowed down the possibilities and determined you are likely dealing with a food sensitivity or allergy, you’re not alone. Managing food sensitivities can feel overwhelming, especially if you have a picky pet. Reading the label on their favorite food leaves you with a whole list of potential offenders. The truth is, the majority of food sensitivities are triggered by a handful of common protein sources that our pets have been exposed to throughout their lives. This is why your veterinarian may recommend switching to a novel protein diet. But what is a “novel” protein? Will switching to something like venison or rabbit truly make a difference? Is this really the right choice for your best friend? In this guide, I’ll break down the growing popularity of novel protein diets, including why they are effective at bringing relief, what options are most commonly used, and how to successfully navigate choosing the best diet for your pet. What Exactly is a “Novel” Protein? If your veterinarian has introduced the term “novel protein,” it might sound like something from a science fiction movie. Your veterinarian is suggesting a complete overhaul of the protein source in your dog’s food, and the reason, as I mentioned already, is about what they are exposed to. Or, more importantly, what they are no longer being exposed to. In the context of pet food and food sensitivities, the term novel simply means new. Specifically, it refers to a protein source that your individual dog or cat has never eaten before. The protein must be completely unfamiliar to your dog’s immune system. If your dog has been eating a chicken-and-rice diet for 5 years, chicken is considered a common protein. If they have never had duck, then duck is a novel protein. The majority of food-related allergic reactions in pets are caused by common ingredients they eat regularly, such as beef, chicken, dairy, and wheat. With most of these being protein sources, our focus generally starts looking at that aspect of their diet. It’s not that these proteins are inherently bad, but because they are eaten frequently, their immune system has had time to develop a sensitivity. Choosing a Novel ProteinThe range of protein options available for our pets has expanded drastically in recent years. With so many options, it’s easier than ever to find one that your pet has never previously encountered. Less Common Meats: Venison, bison, rabbit, or kangaroo. These proteins are increasingly used in specialized diets. Alternative Poultry/Fish: Duck, quail, or specific, less-common fish, such as catfish or certain forms of whitefish. New Protein Options: Even more unique options are becoming available, such as insect-based protein (like crickets or black soldier fly larvae), which is highly novel for almost all pets. Novel Protein Diets vs. Limited-Ingredient Diets While these two terms are often linked or used interchangeably in error, it’s important to understand that they are not the same thing. They address different aspects of simplifying your pet’s diet. A limited-ingredient diet focuses on reducing the total number of ingredients in food. The goal is to simplify the ingredient list to make it easier to pinpoint or exclude allergy triggers. A novel protein diet focuses specifically on the type of protein the food contains. The two concepts often overlap. A very effective elimination diet will typically be a food that is a limited-ingredient diet and features a novel protein. For example, a single-source rabbit and potato formula. However, you could also purchase a chicken-based limited-ingredient diet, which, if your pet has eaten chicken before, is not novel to them. Always check the protein source against your pet’s dietary history (including both food and treats). Why Does Novel Protein Work for Food Sensitivities Now you may be wondering, how could a simple switch from chicken to kangaroo stop chronic itching and upset stomachs for your dog or cat? To understand this, you must first understand how your pet’s immune system works. In simple terms, a food allergy or sensitivity is an inappropriate case of mistaken identity by your pet’s immune system. When they eat, proteins are broken down into smaller pieces (peptides) as they move through the digestive tract. The immune system constantly monitors these pieces, distinguishing between helpful positive substances (nutrients) and potential threats to their well-being (pathogens). In most pets, this system works without issue, protecting them from possible dangers and keeping them healthy. In a pet with a food sensitivity or allergy, the immune system mistakenly flags a specific, common protein as a threat after being exposed to it repeatedly over time. After it has been flagged, whenever your dog or cat eats that protein again, the immune system launches an inflammatory response to fight off the perceived intruder. This is an allergic reaction. When you introduce a novel protein, you avoid an unwanted immune response. The new protein (like duck or rabbit) has a completely different chemical structure than the trigger protein (like beef or chicken). Because your pet has never encountered this protein before, the immune system has no existing antibodies or “memory cells” built up against it, aka no flags are associated with it. It doesn’t recognize the protein as a threat, so it simply processes it as a safe source of nutrition rather than a threat to be attacked. The real magic of a novel protein diet is the way it gives your pet’s body time to heal. By completely and strictly removing the trigger protein, the inflammation in their gut and skin starts to clear up. The chronic symptoms you see, such as the relentless scratching, the paw chewing, the redness, and the intestinal upset, are all caused by this inflammation. As the body heals, these painful and uncomfortable symptoms begin to resolve. Not only does this give your pet much-needed relief, but the “break” for the digestive tract and immune system allows you to confirm a food allergy and identify the allergen. If your pet’s symptoms disappear as they eat the novel protein diet and reappear when the old protein is reintroduced, you have a definitive answer. Hydrolyzed Diets: A Related Alternative While not strictly a novel protein, it’s worth mentioning that there is a third type of pet diet that veterinarians sometimes recommend when dealing with food sensitivities and allergies: a hydrolyzed protein diet. In these foods, the protein (often chicken or soy) is broken down using water (hydrolyzed) into microscopic pieces, making them so tiny that your pet’s immune system doesn’t recognize them as the whole protein that they are allergic to. They essentially “sneak” the protein past the immune system’s careful monitoring, allowing them to benefit from the nutrition without triggering an unwanted response.