Why Crufts and Westminster Will Never See a Dog Named Rover

Ever wonder how those pure-bred dogs got their lofty names?
They’re two of the most significant, most prestigious events in the world of pure-bred dog competitions. UK’s Crufts takes place each year in Birmingham, England and in 2025 will see over 24,000 dogs strut in front of the judges - all competing for that coveted Best in Show title. Then there’s the US equivalent – The Westminster Dog Show – which was back for its 149th year with a mere 2,500 dogs representing 200 different breeds. Albeit, in New York City’s iconic Madison Square Garden which of course added instant glam to this highly esteemed event.
Similar to thoroughbred racing, with dog competitions you’re watching the very best of the best as they break away from the pack and vie for top spot. But unlike a day at the track, the pooches who win at Westminster don’t come with a “purse” – AKA monetary winnings. What they get is a trophy, champion title, bragging rights and the chance to earn a little cash on the side through breeding and sponsorship opportunities. Crufts is the same with the prestige of the win driving the competition versus the meagre cash prize of just £200 (or around USD $260).
Clearly, it’s a love for the breed and their particular pooch that causes these owners to devote countless hours to grooming, primping, and instilling instant obedience into their furry little sidekicks well in advance of the event. And it’s this last discipline that leads me to the question of those crazy dog names. I mean, to train your four-legged buddy to respond to any of the most basic commands, it's imperative to get his attention first. Right? And that means calling him by name and then making eye contact when he responds.
So, when I see names like CHP CH Belle Creek’s All I Care About Is Love! (2018 Best in Show at Westminster) or GCHP CH Pinnacle Kentucky Bourbon (2025 Best in Show at Westminster) or Ch. Clussexx Three D Grinchy Glee (2009 Best in Show at Westminster) I scratch my head and wonder how they call out to a distracted pooch in order to gain their undivided attention. For me, I struggle to get a passing glance from my “further engaged” fur crew when I wave my arms and shout their simple, two-syllable names.
Here's the trick (and the dirt) behind these wordy monikers. Each dog has a nickname to which he responds. For example, GCHP CH Pinnacle Kentucky Bourbon’s is simply “Bourbon”. Much better, right? And with Ch. Clussexx Three D Grinchy Glee, it’s “Stump”. Love it! And lastly, CHP CH Belle Creek’s All I Care About Is Love! Responds to the name “Flynn”.
Okay, so why the unnecessary mouthful of words for these competing dogs? Why can’t a dog named Stump use his real name (AKA his basic call name)? Because these lengthier names or “registered,” names include a little history on the dog. The initials at the start indicate the levels of championships they have won in the past. This is then followed by the name of the kennel or the breeder from where the dog originated. And the words that follow (e.g. All I Care About is Love!) help avoid duplication with other dogs who may have come from the same breeder and won similar titles. I mean, think of how many times you’ve seen “password already in use” when you try to set up a new computer software.
And that’s the skinny on how to watch future dog shows with just a modicum of understanding.

Sharing space with three seriously judgy Schnoodles and 2 felines who prefers to be left alone. #LivingMyBestLife
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